The trailblazer for futuristic design and sustainable, dynamic driving pleasure – BMW i8 Coupé and BMW i8 Roadster are nearing the end of their production run. The first plug-in hybrid model of the BMW Group goes down in company history as the world’s most successful sports car with electrified drive.
The BMW i8 started its worldwide success story as a unique symbiosis of futuristic design and pioneering technology. The BMW Group’s first plug-in hybrid model paved the way for driving pleasure that was as dynamic as it was sustainable and became the epitome of the fascination of driving with electrified drive technology. It laid the foundation for the BMW Group’s now broad range of plug-in hybrid models. At the same time, the BMW i8 developed into the world’s most successful sports car with an electrified drive system. With more than 20 000 units sold since 2014, it achieved higher sales than all competitors in its segment combined.
The BMW Vision EfficientDynamics was already an enticing prospect for the future of individual mobility. The concept study presented at the International Motor Show (IAA) in Frankfurt in 2009 represented the promise of combining hallmark BMW driving pleasure and inspiring design with pioneering sustainability. The study of a 2+2-seater sports car with gull-wing doors, a reinterpretation of the typical BMW design language, plug-in hybrid system and four-wheel drive that is entirely geared towards aesthetics and efficiency, met with an overwhelming response. With the announcement that the central features of its design and technology would be transferred to a production vehicle of the new BMW i brand and thus start into a new era of driving pleasure the BMW Group soon triggered enthusiastic reactions.
The BMW i8 made its world premiere at the IAA motor show in 2013 together with the BMW i3. The double debut was the starting signal for implementing a comprehensive electrification strategy, with which the BMW Group set the early and consistent course for a model programme geared towards sustainable driving pleasure. Today the company is one of the world’s leading suppliers of vehicles with electrified drive systems. Besides the purely electrically driven BMW i3, BMW i3s and MINI Cooper SE, plug-in hybrid models are available in all relevant segments, from the compact and mid-size class, through the BMW X models, to sports cars and luxury sedans. The BMW Group plans to expand its range to include 25 electrified models by 2023, more than half of which will run on electric power alone.
As a pioneer and flagship for driving pleasure with plug-in hybrid technology, the BMW i8 was the ideal vehicle for the job right from the start. And this not only applies to its role as Safety Car in the FIA Formula E Championship, which it already took on in 2014. The BMW i8 is the world’s first sports car that had been developed with sustainability in mind right from the outset. In particular, new paths were forged with the BMW i specific vehicle architecture and the plug-in hybrid system. The combination of a passenger cell made of carbon fibre reinforced plastic (CFRP) with an aluminium chassis was just as revolutionary as the intelligently controlled interaction of the combustion engine and electric motor. The vehicle concept of a 2+2-seater, the aerodynamically optimized design, the intelligent lightweight construction and the innovative drive concept were aimed at resolving the contradiction between dynamics and efficiency that prevails in conventional automotive engineering. As a result of this innovative approach, the BMW i8 offers the driving performance of a top-class sports car – combined with average fuel consumption at small car level.
The control of its plug-in hybrid system was designed both for dynamic power delivery and for the most efficient interaction of the two engines. The combustion engine with BMW TwinPower Turbo technology transfers its power to the rear wheels. The electric motor drives the front wheels. The result is a hybrid-specific all-wheel drive with a noticeably positive influence on traction, agility and driving stability. This, and the spontaneous power delivery of the electric motor with a maximum torque of 250 Nm available immediately from standstill, means that the sporting character of the BMW i8 also comes into its own in purely electric and therefore locally emission-free driving. Up to 120 km/h can be reached in pure electric driving mode. The combined drive torque of both engines unleashes inspiring performance characteristics in the style of a high-performance sports car.
Driving dynamics and efficiency are also enhanced by the LifeDrive architecture typical for BMW i. The design principle of the BMW i8 was completely and exclusively geared to a plug-in hybrid drive from the ground up. The body structure and powertrain were developed as a conceptual unit, which helped the BMW i8 achieve the authentic character of a trailblazing sports car. The passenger cell (life module) made of carbon fibre reinforced plastic (CFRP) and the drive module made of aluminium, which in addition to the engines, power electronics and chassis also includes the structural and crash functions, not only enabled a DIN empty weight of less than 1 500 kilograms, but also a balanced axle load distribution in the ratio 50 : 50. And since the high-voltage battery was placed centrally and low in the vehicle, the centre of gravity was shifted far down.
The progressive character of the BMW i8 was also evident at first glance in the expressive yet aerodynamically optimised design of its exterior. Its dynamic sports car proportions and the gull-wing-like doors that swing open to the front still attract attention today. The flat front end, the almost completely closed BMW kidney grille, air curtains in the front apron, the covered underbody, contoured side skirts, the lines of the side section known as Stream Flow, and the air ducts between the rear lights and the roof frame also allow the wind to be directed in a targeted manner. It not only results in a low drag coefficient (Cd value) of 0.26, but also in an exceptionally favourable aerodynamic balance. The ideal ratio of air resistance and lift for driving dynamics and safety is characteristic of this and is achieved without additional spoiler attachments.
At its market launch, the BMW i8 was the world’s first series-produced car to be equipped with innovative laser headlights. Following its world premiere in the BMW i8, the BMW laser light was also introduced in other models – first in the luxury sedans of the BMW 7 Series and then in numerous other model series. The BMW laser light provides particularly intensive illumination of the road and a considerable increase in the range of the high beam. At the same time, the energy consumption is again significantly reduced, even compared to the already particularly efficient LED headlights.
No matter whether as an eye-catcher on the street or as a serial winner in jury evaluations and reader surveys: The BMW i8 impresses sports car fans and experts time and again. Five times in a row between 2015 and 2019 its plug-in hybrid drive won at least one title at the world-renowned “Engine of the Year Award”. In addition, the vehicle concept and technology of the BMW i8 have been awarded the “Auto Trophy” and the “Green Mobility Trophy” of the “Auto Zeitung” car magazine, the “International Paul Pietsch Award” of the “auto, motor und sport” car magazine and the “Car Connectivity Award” of “auto, motor und sport” and “Chip”, among others. The title “World Green Car” went to the plug-in hybrid sports car as well as the class victory in the “All-Wheel Drive Car of the Year” survey.
The British “Top Gear” magazine named the BMW i8 “Car of the Year”, as did the jury of “UK Car of the Year”. It was voted “Auto Test winner in green” by “Auto Test” and “Ökotrend”. Renowned awards such as the iF Design Award and the red dot Award confirmed the quality and charisma of its design.
The exclusive edition models of the BMW i8 also added a further flair of individuality. The limited edition models are characterized by unique design features that make them a sought-after rarity. The BMW i8 Protonic Red Edition was presented at the beginning of 2016. Just one year later, the BMW i8 Protonic Frozen Black Edition and the BMW i8 Protonic Frozen Yellow Edition followed, which will remain the most exclusive edition worldwide with around 100 units.
The Leipzig plant is currently producing the 200 vehicles of the limited Ultimate Sophisto Edition of the BMW i8. One of the edition models was already manufactured in December 2019 as the 20 000th unit of the plug-in hybrid model. With this production volume, the BMW i8 has already outstripped many a legendary BMW sports by far. Among the milestones in the history of sports cars, its sales figures are well ahead of classics such as the BMW M1, of which only 399 units were produced for road use, and also ahead of the BMW Z8 roadster, which was built around 5 000 times.
In addition, the BMW i8 has held a global market share of more than 50 per cent in the segment of sports cars with electrified drive for years. The BMW i8 will be able to maintain this leading position until the middle of April 2020. Then the bestseller with plug-in hybrid drive will have finally achieved the status that the readers of “Auto Bild Klassik” attested it only a few months after its market launch. Already in 2014, they declared the BMW i8 the “classic of the future”.
Press Release: BMW Group